Women are picky on online dating sites.

Given how much attention they receive from men the moment they sign up on a dating site, they can afford to be picky.

With numerous matches from men, she has the ability to pick and choose who she wants to engage with.

This leads to more shallowness.

It’s not that men aren’t shallow either.

It’s just that women actually have the opportunity to exercise shallowness on account of how many matches they receive from men on online dating sites.

If men received the same volume of attention from women on dating sites, their shallowness would be elevated too.

We all want to be physically attracted to a potential mate.

We, as human beings, are shallow by nature.

The first thing we are drawn to in a potential mate is how they look on the outside.

It is how they look on the outside that triggers the initial interest.

As we get to know the person, we fall in love with their personality.

This is the same for men and women.

Although women most certainly are more picky about the man they choose to match with on dating services, much of this is due to the sheer volume of match options she has.

Naturally, given the ease with which she is capable of swiping left to pass on a dating profile or right to like it, it becomes far too easy to swipe left the moment a primary photo on a man’s profile doesn’t present a man with debonair looks.

The swipe culture is seductive and addicting.

In her mind, there is a constant thought that the next profile is sure to have a better-looking guy.

As a result, she swipes left on the profiles of men that aren’t at all bad looking, but she is bedeviled by the thought that better-looking men await her with each swipe.

This swipe-happy model that is characteristic of dating apps convinces her that her perfect match is inevitable and all she has to do is swipe left enough times to get to him.

A study by Hinge, the dating app, discovered that women are choosier than men when swiping on dating apps.

The study revealed that women on average swipe left on 94% of profiles, indicating they swipe right on only 6% of profiles.

In contrast, men swipe right on an exponentially higher percentage of profiles, with rates landing between 60% and 70%.

Additionally, the few times women swipe right is often met with a match rate of 33% to 54%, while, even though men swipe right much more frequently, they only have a match rate of 0.6% to 2.5%.

So much of this advantage is also borne of the sheer volume of men on dating apps in comparison to women.

The user base of the average dating app is 60% to 75% men and 25% to 40% women.

This only makes it more likely that women are much more shallow on dating apps.

There is too much choice.

She has so many men to choose from, she can afford to be picky.